雖然一直飽受垃圾食品、不健康食物的詬病，星巴克和麥當(dāng)勞作為全球飲食巨頭的地位還是無可撼動。以下兩幅地圖分別是星巴克和麥當(dāng)勞在全球各地的“地盤圖”。我們可以從中窺見他們成熟的運作體系和商業(yè)模式。

點擊圖片觀看大圖

The Magic Bean Shop:

A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest.

滬江小編說明：圖中綠色的箭頭表示咖啡豆的來源；紅色箭頭表示紙杯來源；黃色是糖的來源?？梢钥吹郊埍脑a(chǎn)國全部是美國本土和歐洲，說明星巴克對其食品安全的要求還是很嚴格的。

The Fries that Bind us:

Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS.

滬江小編說明，在圖中左下方的位置我們可以看到一排快餐連鎖的銷售額排行。第一名的麥當(dāng)勞是410億美元，比第二名的漢堡王（113億美元）高出整整三倍！雖然近年來飽受顧客抱怨之苦，但瘦死的駱駝還是比馬大??！